◉ Berlin/Remote - Full-Time

One of the fastest-growing companies in the field of sustainably grown superfoods

Work or location: The Berlin-based start-up is dedicated empowering its community, promoting a healthy lifestyle, and inspiring its сuѕtоmеrѕ to demand thе best quality food standards by bringing food production into harmony with nature.

Key Responsibilities

• Drive and optimize global marketing campaigns, based on Return on Ad Spend and Lifetime Value,

through programmatic ad channels

• Analyze details of marketing channel efficiency: cost, performance, and new opportunities
• Own campaigns from end-to-end – manage targeting and segmentation, messaging, creative,

measurement, and reporting

• Able to effectively communicate with advertising partners to efficiently drive campaign performance
• Implement and monitor A/B and multivariate tests to optimize for conversion and other performance

marketing metrics

• Contribute to the ad creative process & drive creative performance learnings
• Troubleshoot campaign and creative issues using debugging tools and working with 3rd party

vendors

• Collaborate with other team members in the marketing team on brand, social content and creatives
• Maintain a thorough understanding of the global health or food market, acquisition trends, and

competitive landscape

• Monitoring the effectiveness of campaigns and implement ongoing improvements to drive business

impact

• Reporting on progress against goals and relevant paid media marketing metrics for in-depth

business reviews and reports for senior leadership

Key Requirements

• 2+ years of marketing experience in a metric-driven role focused on Return on Ad Spend
• hands-on experience in media buying / user acquisition / performance marketing, at scale
• Built and managed relationships with external media partners
• Excellent negotiation skills
• Proven data analysis and Excel experience